All Projects
Explore a collection of projects, each crafted with a unique blend of design, technology, and strategy.

Krea Thrift
Campus marketplaces fail differently than large-scale platforms — the primary blocker isn't features or UX, it's liquidity. At Krea, I identified that listing density, not functionality, was the adoption threshold. Early strategy focused entirely on seeding supply before expanding features. The result: 700+ users and 100+ listings/week within three months, adopted as the primary resale platform on campus. Built with Next.js, React, Firebase, and TailwindCSS.

LifeQuest
Gamification behaves differently in communities where users know each other. At Krea, social visibility — seeing peers complete challenges and appear on leaderboards — proved more motivating than individual achievement mechanics. The design target shifted from engagement metrics to shaping group behavior norms. Currently in user testing and institutional deployment. Built with React Native, Expo, and TypeScript.

Course Manager
Institutional software fails when it ignores existing systems. Course Manager was designed around a core constraint: it had to coexist with Krea's advising structures, ERP, and administrative workflows — not replace them. Prerequisites are modeled as directed graphs for visual planning, but the real product work was interoperability with institutional data structures. Now being integrated into the university ERP. Built with React Native, TypeScript, and SQLite.